UNDERGROUND STRENGTH CON IS A ONE-OF-A-KIND STRENGTH EVENT. WE'VE INTENTIONALLY DESIGNED IT TO STAND APART FROM THE TYPICAL BLOATED WORKSHOPS AND UNINSPIRING CONFERENCES.




2-DAY COACHING & LEARNING EVENT
VARSITY HOUSE GYM HQ
337 BLAISDELL ROAD, ORANGEBURG NY 10962


Creator, SSPC Certification
Creator, SSPC Certification




of Varsity House Gym & Business Of Strength
of Varsity House Gym & Business Of Strength

of Varsity House Gym & Business Of Strength
of Varsity House Gym & Business Of Strength









8 am - 9 am
9 AM-10Am
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Strength culture has a rich history embedded into the fabric of humanity. From the Egyptians and ancient Greeks to the Vikings, Celts, and Germanic tribes; feats of strength have been a rite of passage for all who are up to the challenge.
For millennia, “strongmen” were revered, feared, and mocked for their size, and appearance. Only today are we able to fully grasp the boundaries they broke and incredible feats they were able to astonish with.
Test your might against these ancient warriors of the past and pay tribute to the legacy of strength they left behind for all of us to enjoy today.

Drink beer
Eat Big…Lift Big
This year’s Underground Strength Carnival is proudly dedicated to the late, great Louie Simmons — founder of Westside Barbell, widely regarded as the strongest gym in the world.
Louie wasn’t just a coach. He was a revolutionary.
A mad scientist of the iron game who changed the landscape of strength forever.
Through decades of relentless experimentation, Louie further developed the Conjugate Method — a training system that redefined how athletes across powerlifting, football, track & field, MMA, and countless other sports train for strength, speed, and explosive power. His gym in Columbus, Ohio became a proving ground — a brutal, legendary laboratory where elite lifters were forged, and world records were shattered.
Louie’s influence can be seen in every weight room that values discipline, innovation, and raw intensity. He mentored hundreds of world-class athletes, from powerlifters who moved unimaginable weight to coaches who now lead at the highest levels of sport and performance.
He taught us that strength isn’t just physical — it’s a mindset, a lifestyle, and a lifelong pursuit.
Today, we lift in his honor — to pay tribute to the man who gave his life to the barbell, and whose legacy will forever live on in every gym that dares to chase greatness.


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Ryan Deiss is an entrepreneur, best-selling author, and one of the most sought-after and dynamic speakers on marketing in the world today. Ryan is the founder and CEO of The Scalable Company, a scaleup accelerator based out of Austin, TX. Ryan is also the founder and CEO of DigitalMarketer.com, the founder of Recess.io, and is also the host and founder of Traffic & Conversion Summit, the largest digital marketing conversion conference in North America.